Humankind Research's news, thoughts and views
Advertising and innovation from charities and purposeful brands
November 29, 2017
We wrote a blog for Bond, the International Development network. You can check it out here: https://www.bond.org.uk/news/2017/11/how-to-engage-a-development-cynical-audience-insights-from-daily-mail-readers
November 22, 2017
A bold approach from Mexico's Tecate, telling domestic violence perpetrators: "we don't want you as our consumers".
A groundbreaking commercial from India showing an adopted daughter talking about her transgender mum - a great example of brands taking on society's "taboo" issues