Many Voices, One Mission: Understanding the People Who Drive Global Health Forward
Wellcome
We have partnered with Wellcome on several projects to listen to the people whose perspectives shape global health—researchers, advocates, influencers and those with lived experience—across more than a dozen countries.
Using interviews, groups and online communities, we have explored how diverse stakeholders view Wellcome’s strategy, brand and communications, and uncovered what they need in order to collaborate, trust and engage.
This means finding hard‑to‑reach individuals in highly specialised or sensitive roles—the people most critical to advancing Wellcome’s mission and impact worldwide.
Their insights have fed directly into Wellcome’s strategic conversations at the highest level, including the CEO and Executive Committee, helping ensure decisions are grounded in the realities of key stakeholders and collaborators.
Impact:
A global programme of stakeholder insight that sharpens Wellcome’s strategy, strengthens its relationships and ensures its voice and actions resonate with the people driving progress in health around the world.